Dubai'sUAE's best-rated Digital Marketing Agency

Trying to find the right digital marketing firm in Dubai can be overwhelming. But you’re not alone - marketing managers and business owners constantly struggle when picking the right agency, and for good reason. You can wind up wasting a lot of time and budget if you put your trust in the wrong Dubai digital marketing firm. Truth is, the right agency for one company won’t necessarily be the right agency for another. It depends on your goals and culture fit. But there are some things you should definitely look for when choosing a digital marketing firm. Start by looking at their website - often the agency will highlight the services offered and core competencies, along with case studies to show off their results. Use this to narrow down your list. 

Next, have a frank conversation with your shortlist of agencies. The most important thing to cover is their approach. How will they approach your digital marketing strategy? How do they measure approach? How do they approach day-to-day campaign management and reporting? Ideally, you’re looking for a firm that won’t commit to a strategy before finding out more about your business and goals. The last thing you want is a one-size-fits-all approach. Your goals will determine the tactics and KPIs. But you’re also looking for an agency that has an open and honest approach when it comes to reporting and communication. This is the key to building trust, which will help you build a long term relationship for success. Steer clear of any digital agency that appears cagey about talking about their approach, reporting and tools. They probably have something to hide! 

There’s a lot to consider when looking for the ideal UAE digital marketing agency for your company. The good news is, it all starts with a conversation. Talk to us today!

It depends. The amount you should spend depends on all sorts of factors unique to your business, such as your goals, whether you’re in a mature or very competitive industry, and more. WordStream suggests that you spend between 6-20% of your gross revenue on marketing. 

Keep in mind that digital marketing is not a one-off cost. If you’re investing in a proper digital strategy, it is a long-term investment so your budget will change as you grow and your needs change. For example, you might start out by only investing in SEO, blog posts and social media marketing, then add pay per click, email marketing and a full content marketing strategy to the mix. The cost of digital marketing in Dubai also depends on whether or not you choose to use a marketing agency. While it might seem a cheaper option to do it in-house full-time, this could end up costing you more in the long run. Working with the right digital marketing agency will ensure you get the best ROI from your spend.  

The great thing about digital marketing is that it’s highly measurable, so you can easily track your costs and see what’s delivering the most leads and conversions. Then you can invest more budget in the right places for the best ROI.

Almost every company in the UAE, even the world, can benefit from search engine optimisation. Think of it this way - there are over 2 billion people online, 93% of online activities start on a search engine, and there are 3.5 billion searches per day. So, there are literally millions of opportunities for your business to be found through search. And with SEO, you can make sure you’re reaching quality traffic. People are actually searching for the problem you solve, so you can “pull” traffic to your business rather than “push” ads and emails to persuade people to buy. The result is that organic search traffic is more likely to convert than traffic from other sources. In fact, organic search traffic has the best conversion rates for most websites. No surprises then, that SEO can actually decrease your cost per acquisition. We won’t go so far as to say that SEO is “free”, but it is far less expensive than paid ads. That said, when you combine SEO with other digital marketing tactics, like paid search and social media advertising, your results can skyrocket. Marketers who use a combination of SEO and PPC ads in their digital marketing strategies see an average of 25% more clicks and 27% more profits compared to those who only use one search marketing tactic (Search Engine Land).

Another huge advantage of SEO is that it builds brand awareness, visibility and trust in the long term. People trust Google. That’s why they turn to it every day for answers. So, when your business ranks high in search engine results, you are building long term trust and credibility with you prospective customers. According to HubSpot, 70-80% of search engine users onyourly focus on organic results. And 37% of organic search clicks are on the number 1 listing. 

SEO is also measurable. You can easily track and monitor traffic, conversions and engagement to see the impact of SEO efforts on your business and how to perform better.

These are just a few of the main benefits of SEO. In short, SEO is the smartest digital marketing investment you can make and will be a long-term asset to your business.